Chris Suwanski launched Fresh Strategy with the vision of helping clients achieve their growth objectives by providing a deep understanding of the current landscape.  She brings over 20 years blue chip experience that spans both client and supply-side roles in research, insights and strategy.  Her tenures at Kraft Foods, PepsiCo, Nielsen and IRI have provided her with an impactful combination of skills that she brings to each assignment. 

                        Expertise with Research and Analysis

                        Strategic Problem-Solving and Thought Leadership

                        1st-Hand Experience Launching New Products and Building Brands

Chris holds an MBA from Northwestern’s Kellogg School of Management with concentrations in Marketing and Organizational Behavior.  Her BS in Marketing was received from the University of Illinois, Champaign-Urbana.

Each challenge is approached with curiosity, creativity and a focus on the big picture objective.  She starts with extensive probing to identify and articulate the real business issue then customizes and activates learning plans designed to uncover relevant solutions.  Her experience allows her to find linkages across information sources that inspire attainable opportunities for her clients.

She brings energy and optimism to each assignment, creating excitement that all things are possible.

                         Curious.  Creative.  Optimistic.  And Experienced.